A
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Agent based modeling
Formulating optimal marketing scenarios by Agent Based simulation approach (Case study: Tejarat Bank) [Volume 16, Issue 13, 2019, Pages 147-166]
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Automotive Industry
Designing the Model of Strategic Planning Systems in Automobile Industry with Using System Dynamics Approach [Volume 16, Issue 14, 2019, Pages 73-90]
B
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Banking Industry
A Model for relationship management with fintech and financial startups in banking industry [Volume 16, Issue 13, 2019, Pages 1-18]
-
Blue Ocean Strategy
Designing a Blue Ocean Strategy Model among Market Leaders in the Food Industry Using the Delphi Method [Volume 16, Issue 14, 2019, Pages 131-154]
-
Business development
Proposing a model for entrepreneurship opportunities and challenges in online social networks in Iran [Volume 16, Issue 14, 2019, Pages 201-212]
-
Business growth
Proposing a model for entrepreneurship opportunities and challenges in online social networks in Iran [Volume 16, Issue 14, 2019, Pages 201-212]
-
Business Model (BM)
Identification and classification of the business model elements influencing on trading strategy in startup business with a meta-synthesis approach [Volume 16, Issue 14, 2019, Pages 113-130]
-
Business Model Innovation
Investigating the Effect of Integrative Capability and Flexible Culture on Firm Performance: Mediating Role of Business Model Innovation and Moderating Role of Firmâs Strategy [Volume 16, Issue 14, 2019, Pages 213-241]
C
-
Content Analysis
Identification and classification of the business model elements influencing on trading strategy in startup business with a meta-synthesis approach [Volume 16, Issue 14, 2019, Pages 113-130]
-
Culture
Designing a Bank Marketing Performance Model: Explaining the Role of E-Banking Services Quality, CRM Strategies and the Moderating Role of Culture. [Volume 16, Issue 13, 2019, Pages 19-38]
-
Customer
Investigation of indirect role of prediction of customer value, customer satisfaction, and direct role of customer value creation and loyalty on organization position in competition market: experimental study (under study: Iranian civil companies) [Volume 16, Issue 13, 2019, Pages 167-180]
-
Customer Relationship Management
An Examination of the Impact of Customer Relationship Management on Marketing Performance by Clarifying Mediating Role of Innovation and Marketing Memory [Volume 16, Issue 13, 2019, Pages 59-78]
-
Customer Relationship Management (CRM)
Designing a Bank Marketing Performance Model: Explaining the Role of E-Banking Services Quality, CRM Strategies and the Moderating Role of Culture. [Volume 16, Issue 13, 2019, Pages 19-38]
-
Customer Relationship Strategies
Designing a Bank Marketing Performance Model: Explaining the Role of E-Banking Services Quality, CRM Strategies and the Moderating Role of Culture. [Volume 16, Issue 13, 2019, Pages 19-38]
-
Customer Value Co-Creation
Strategic Value Co-creation Model in Banking Industry of Iran [Volume 16, Issue 13, 2019, Pages 199-216]
D
-
Delphi Method
Designing a Blue Ocean Strategy Model among Market Leaders in the Food Industry Using the Delphi Method [Volume 16, Issue 14, 2019, Pages 131-154]
-
Delphi Teqnique
Qualitative Model of Strategic Partnership in Small and Medium Enterprises [Volume 16, Issue 13, 2019, Pages 119-132]
-
Dynamic capability
The study of the Effect of dynamic capabilities on organizational performance by mediating marketing and technical capabilities and examining the modrated role of environmental change [Volume 16, Issue 13, 2019, Pages 99-118]
E
-
E-business
Identification and classification of the business model elements influencing on trading strategy in startup business with a meta-synthesis approach [Volume 16, Issue 14, 2019, Pages 113-130]
-
Employment
Designing a Multi-Objective Mathematical Model Using Intuitionistic Fuzzy Approach to Select Investment Projects (Case of Investment Opportunities in Bushehr Province) [Volume 16, Issue 14, 2019, Pages 21-38]
-
Entrepreneurship orientation
The Effect of Entrepreneural orientation and Market orientation on Market performance of knowledge-based Companies with Mediating Role of Marketing Capability and Marketing Effectiveness [Volume 16, Issue 13, 2019, Pages 181-198]
-
Epsilon constraint
Designing a Multi-Objective Mathematical Model Using Intuitionistic Fuzzy Approach to Select Investment Projects (Case of Investment Opportunities in Bushehr Province) [Volume 16, Issue 14, 2019, Pages 21-38]
F
-
Financial startups
A Model for relationship management with fintech and financial startups in banking industry [Volume 16, Issue 13, 2019, Pages 1-18]
-
Fintech
A Model for relationship management with fintech and financial startups in banking industry [Volume 16, Issue 13, 2019, Pages 1-18]
-
Firm Performance
Investigating the Effect of Integrative Capability and Flexible Culture on Firm Performance: Mediating Role of Business Model Innovation and Moderating Role of Firmâs Strategy [Volume 16, Issue 14, 2019, Pages 213-241]
-
Flexible Culture
Investigating the Effect of Integrative Capability and Flexible Culture on Firm Performance: Mediating Role of Business Model Innovation and Moderating Role of Firmâs Strategy [Volume 16, Issue 14, 2019, Pages 213-241]
-
Food Industry
Designing a Blue Ocean Strategy Model among Market Leaders in the Food Industry Using the Delphi Method [Volume 16, Issue 14, 2019, Pages 131-154]
-
Foundation Data Theory
A Model for relationship management with fintech and financial startups in banking industry [Volume 16, Issue 13, 2019, Pages 1-18]
G
-
Grounded theory
A model of existing risks in Iranâs insurance industry [Volume 16, Issue 13, 2019, Pages 39-58]
I
-
Insurance corporations
An Examination of the Impact of Customer Relationship Management on Marketing Performance by Clarifying Mediating Role of Innovation and Marketing Memory [Volume 16, Issue 13, 2019, Pages 59-78]
-
Insurance Industry
A model of existing risks in Iranâs insurance industry [Volume 16, Issue 13, 2019, Pages 39-58]
-
Integrated marketing communications planning
Formulating optimal marketing scenarios by Agent Based simulation approach (Case study: Tejarat Bank) [Volume 16, Issue 13, 2019, Pages 147-166]
-
Integrative Capability
Investigating the Effect of Integrative Capability and Flexible Culture on Firm Performance: Mediating Role of Business Model Innovation and Moderating Role of Firmâs Strategy [Volume 16, Issue 14, 2019, Pages 213-241]
-
International Marketing Strategy
A Model of International Marketing Strategic Implementation in the Downstream Sector of Iranâs Petroleum Industry [Volume 16, Issue 14, 2019, Pages 1-20]
-
Intuitionistic fuzzy set
Designing a Multi-Objective Mathematical Model Using Intuitionistic Fuzzy Approach to Select Investment Projects (Case of Investment Opportunities in Bushehr Province) [Volume 16, Issue 14, 2019, Pages 21-38]
-
Iran Banking Industry
Strategic Value Co-creation Model in Banking Industry of Iran [Volume 16, Issue 13, 2019, Pages 199-216]
M
-
Marketing innovation
An Examination of the Impact of Customer Relationship Management on Marketing Performance by Clarifying Mediating Role of Innovation and Marketing Memory [Volume 16, Issue 13, 2019, Pages 59-78]
-
Marketing Performance
Designing a Bank Marketing Performance Model: Explaining the Role of E-Banking Services Quality, CRM Strategies and the Moderating Role of Culture. [Volume 16, Issue 13, 2019, Pages 19-38]
-
Marketing Performance
An Examination of the Impact of Customer Relationship Management on Marketing Performance by Clarifying Mediating Role of Innovation and Marketing Memory [Volume 16, Issue 13, 2019, Pages 59-78]
-
Market Leaders
Designing a Blue Ocean Strategy Model among Market Leaders in the Food Industry Using the Delphi Method [Volume 16, Issue 14, 2019, Pages 131-154]
-
Market orientation
The Effect of Entrepreneural orientation and Market orientation on Market performance of knowledge-based Companies with Mediating Role of Marketing Capability and Marketing Effectiveness [Volume 16, Issue 13, 2019, Pages 181-198]
-
Meta-synthesis
Identification and classification of the business model elements influencing on trading strategy in startup business with a meta-synthesis approach [Volume 16, Issue 14, 2019, Pages 113-130]
P
-
Partner Relationship Management
A Model for relationship management with fintech and financial startups in banking industry [Volume 16, Issue 13, 2019, Pages 1-18]
-
Perceived Risk
Lived experience Consumers in online stores based on the Stimulator-Organism-Response Framework (SOR) [Volume 16, Issue 13, 2019, Pages 133-146]
-
Performance evaluation
Social media, social commerce, maturity model, integrated capability maturity model (CMMI), Performance Evaluation [Volume 16, Issue 14, 2019, Pages 56-39]
-
Project selection
Designing a Multi-Objective Mathematical Model Using Intuitionistic Fuzzy Approach to Select Investment Projects (Case of Investment Opportunities in Bushehr Province) [Volume 16, Issue 14, 2019, Pages 21-38]
-
Proximity Theory
A Model of International Marketing Strategic Implementation in the Downstream Sector of Iranâs Petroleum Industry [Volume 16, Issue 14, 2019, Pages 1-20]
R
-
Razavi Khorasan Province
Presenting a model for the success of knowledge-based and technology-based start-ups in Iran by focusing on the appropriateness of the idea and team [Volume 16, Issue 14, 2019, Pages 91-112]
-
Reorganization
The study of the Effect of dynamic capabilities on organizational performance by mediating marketing and technical capabilities and examining the modrated role of environmental change [Volume 16, Issue 13, 2019, Pages 99-118]
-
Risk perceived
Designing a value-specific model of sales force based on value creation in the sales chain using S-O-R approach [Volume 16, Issue 13, 2019, Pages 79-98]
S
-
Service Quality of Electronic Banking
Designing a Bank Marketing Performance Model: Explaining the Role of E-Banking Services Quality, CRM Strategies and the Moderating Role of Culture. [Volume 16, Issue 13, 2019, Pages 19-38]
-
Shannon Entropy
Identification and classification of the business model elements influencing on trading strategy in startup business with a meta-synthesis approach [Volume 16, Issue 14, 2019, Pages 113-130]
-
Small and Medium Size Enterprises
Qualitative Model of Strategic Partnership in Small and Medium Enterprises [Volume 16, Issue 13, 2019, Pages 119-132]
-
Software Industry
Qualitative Model of Strategic Partnership in Small and Medium Enterprises [Volume 16, Issue 13, 2019, Pages 119-132]
-
S-O-R approach
Designing a value-specific model of sales force based on value creation in the sales chain using S-O-R approach [Volume 16, Issue 13, 2019, Pages 79-98]
-
Strategic alignment
A Model of International Marketing Strategic Implementation in the Downstream Sector of Iranâs Petroleum Industry [Volume 16, Issue 14, 2019, Pages 1-20]
-
Strategic Management Risk
A model of existing risks in Iranâs insurance industry [Volume 16, Issue 13, 2019, Pages 39-58]
-
Strategic Partnership
Qualitative Model of Strategic Partnership in Small and Medium Enterprises [Volume 16, Issue 13, 2019, Pages 119-132]
-
Strategic Planning
Designing the Model of Strategic Planning Systems in Automobile Industry with Using System Dynamics Approach [Volume 16, Issue 14, 2019, Pages 73-90]
-
Strategic Risk
A model of existing risks in Iranâs insurance industry [Volume 16, Issue 13, 2019, Pages 39-58]
-
Strategic Value Co-Creation
Strategic Value Co-creation Model in Banking Industry of Iran [Volume 16, Issue 13, 2019, Pages 199-216]
-
Strategy
Investigating the Effect of Integrative Capability and Flexible Culture on Firm Performance: Mediating Role of Business Model Innovation and Moderating Role of Firmâs Strategy [Volume 16, Issue 14, 2019, Pages 213-241]
-
Structural equation modeling
A model of existing risks in Iranâs insurance industry [Volume 16, Issue 13, 2019, Pages 39-58]
T
-
Taguchi experiments
Formulating optimal marketing scenarios by Agent Based simulation approach (Case study: Tejarat Bank) [Volume 16, Issue 13, 2019, Pages 147-166]
-
Tejarat Bank
Formulating optimal marketing scenarios by Agent Based simulation approach (Case study: Tejarat Bank) [Volume 16, Issue 13, 2019, Pages 147-166]
-
The SOR Conceptual
Lived experience Consumers in online stores based on the Stimulator-Organism-Response Framework (SOR) [Volume 16, Issue 13, 2019, Pages 133-146]
-
The success model of knowledge-based and technology-based start-ups
Presenting a model for the success of knowledge-based and technology-based start-ups in Iran by focusing on the appropriateness of the idea and team [Volume 16, Issue 14, 2019, Pages 91-112]
V
-
Value
Investigation of indirect role of prediction of customer value, customer satisfaction, and direct role of customer value creation and loyalty on organization position in competition market: experimental study (under study: Iranian civil companies) [Volume 16, Issue 13, 2019, Pages 167-180]
-
Virtual social networks
Proposing a model for entrepreneurship opportunities and challenges in online social networks in Iran [Volume 16, Issue 14, 2019, Pages 201-212]
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